---
source_url: https://marquard.org/about/
title: "About"
date: 0001-01-01
summary: "Dave Marquard is a product executive in ad tech — measurement, verification, and CTV — writing about who the systems that keep score serve."
word_count: 134
reading_time_minutes: 1
---


Twenty years of product leadership, the last decade of it in ad tech: ad fraud and verification at Integral Ad Science, TV attention measurement as CPO of TVision, and CTV advertising as Head of Product at Premion. Along the way I've built product orgs from scratch, taken companies from services to product, and worked through two acquisitions.

These days I'm most interested in what happens when agents sit on both ends of the ad trade — and what's left for a product manager to own. I've spent the past six months building an agentic OS to run my own work, which is where most of the writing here comes from.

I live in Sonoma County. When I'm not in a doc, I'm diving, gardening, or somewhere searching for the next great bowl of ramen.